ValueVision Media, Inc., an interactive retailer via TV, Internet and mobile operating under the "ShopNBC" brand, announced the appointment of multichannel retail veteran Annette Repasch, as Vice President of Soft Lines, effective May 2.
Repasch will report directly to Bob Ayd, President of ShopNBC.
In this new role, Repasch will oversee merchandising strategy and product development for the categories of Jewelry & Watches, Health & Beauty, and Fashion & Accessories.
A retail executive with over 25 years of experience including seven years at QVC, Repasch joins ShopNBC from Stages Stores, Inc., where she served as Senior Vice President and General Merchandise Manager (GMM), overseeing $800 million in ladies apparel sales. Previously, she was Vice President and GMM of Apparel & Accessories at QVC (U.S.) where she oversaw a $1.3 billion apparel & accessories business, achieving double digit improvements in sales and profitability each year. Repasch has also held senior merchandising roles in both Specialty and Department stores (Saks Inc., Lane Bryant and Bon-Ton).
"Annette is an outstanding merchandising executive with extensive experience and a proven track record of delivering results both strategically and creatively," said Ayd, President of ShopNBC. "She has tremendous passion for our industry and for the customer. I've had the pleasure of working with her in the past, and now look forward to her contributions in driving the business and as a valued addition to our leadership team."
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